Based between London and Kent, I’m a Digital Campaign Designer specialising in fashion and e-commerce, with experience spanning digital, social and print systems.

I design structured, visually consistent systems across channels—from homepage executions and emails to seasonal launches and wider retail rollouts. My approach balances commercial thinking with a strong eye for pacing and visual detail.

Outside of design, I’m naturally drawn to organised systems and visual puzzles—things like word searches, chatterboxes and layouts that just feel satisfying. Most of my spare time is spent travelling, trying new restaurants or unwinding with a passionfruit martini and a good playlist.